Aniruddha Garg

Senior UX/ Product Designer
about
about
about
Aniruddha is a versatile User Experience Designer with a keen eye for research-led problem-solving and a passion for creating impactful, user-focused designs. With around 7 years of experience across various platforms, he excels at crafting intuitive and thoughtful experiences that connect with audiences and deliver results.
experience
experience
experience
Embitel Technologies (A Volkswagen Group Co)
Associate Lead UX | Jun 2025 – Present
Škoda Auto Volkswagen India
Led HMI design validation in collaboration with suppliers and stakeholders, ensuring strong design rationale. ▪ Owned feature specifications and requirements as the HMI Feature Owner. ▪ Contributed to evolving the design system through proposals and feedback participation. ▪ Collaborated cross-functionally with global and local teams across the full SDLC, including ŠKODA India, supplier teams, and ŠKODA Mladá Boleslav. ▪ Acted as an individual contributor and HMI Specialist, representing design decisions from the India team.
Embitel Technologies (A Volkswagen Group Co)
Associate Lead UX | Jun 2025 – Present
Škoda Auto Volkswagen India
Led HMI design validation in collaboration with suppliers and stakeholders, ensuring strong design rationale. ▪ Owned feature specifications and requirements as the HMI Feature Owner. ▪ Contributed to evolving the design system through proposals and feedback participation. ▪ Collaborated cross-functionally with global and local teams across the full SDLC, including ŠKODA India, supplier teams, and ŠKODA Mladá Boleslav. ▪ Acted as an individual contributor and HMI Specialist, representing design decisions from the India team.
Embitel Technologies (A Volkswagen Group Co)
Associate Lead UX | Jun 2025 – Present
Škoda Auto Volkswagen India
Led HMI design validation in collaboration with suppliers and stakeholders, ensuring strong design rationale. ▪ Owned feature specifications and requirements as the HMI Feature Owner. ▪ Contributed to evolving the design system through proposals and feedback participation. ▪ Collaborated cross-functionally with global and local teams across the full SDLC, including ŠKODA India, supplier teams, and ŠKODA Mladá Boleslav. ▪ Acted as an individual contributor and HMI Specialist, representing design decisions from the India team.
Publicis Sapient
Senior User Experience Designer | Apr 2024 – Jun 2025
Verizon (US)
▪ Played an important role in designing the ‘Plan Builder’ and other customer facing touchpoints experience for the Verizon retail stores in US. ▪ Presented work and engaged in constructive dialogue with partners and stakeholders to ensure strong design rationale. ▪ Played a role in evolving the design system by proposing updates and participating in feedback opportunities. ▪ Collaborated closely with cross-functional teams throughout the SDLC.
Publicis Sapient
Senior User Experience Designer | Apr 2024 – Jun 2025
Verizon (US)
▪ Played an important role in designing the ‘Plan Builder’ and other customer facing touchpoints experience for the Verizon retail stores in US. ▪ Presented work and engaged in constructive dialogue with partners and stakeholders to ensure strong design rationale. ▪ Played a role in evolving the design system by proposing updates and participating in feedback opportunities. ▪ Collaborated closely with cross-functional teams throughout the SDLC.
Publicis Sapient
Senior User Experience Designer | Apr 2024 – Jun 2025
Verizon (US)
▪ Played an important role in designing the ‘Plan Builder’ and other customer facing touchpoints experience for the Verizon retail stores in US. ▪ Presented work and engaged in constructive dialogue with partners and stakeholders to ensure strong design rationale. ▪ Played a role in evolving the design system by proposing updates and participating in feedback opportunities. ▪ Collaborated closely with cross-functional teams throughout the SDLC.
Tata Elxsi
Senior User Experience Designer | Oct 2021 – Apr 2024
Mercedes Benz R&D, IN
▪ Played a pivotal role in the User Experience design for MBOS, undertaking tasks like requirements gathering, competitor benchmarking, and problem-solving. ▪ Engaged in research, conceptualization, and the creation of information architecture, user flows, wireframes, and prototypes ▪ Collaborated closely with cross-functional teams, providing insights and contributing to significant design decisions for the client.
Tata Elxsi
Senior User Experience Designer | Oct 2021 – Apr 2024
Mercedes Benz R&D, IN
▪ Played a pivotal role in the User Experience design for MBOS, undertaking tasks like requirements gathering, competitor benchmarking, and problem-solving. ▪ Engaged in research, conceptualization, and the creation of information architecture, user flows, wireframes, and prototypes ▪ Collaborated closely with cross-functional teams, providing insights and contributing to significant design decisions for the client.
Tata Elxsi
Senior User Experience Designer | Oct 2021 – Apr 2024
Mercedes Benz R&D, IN
▪ Played a pivotal role in the User Experience design for MBOS, undertaking tasks like requirements gathering, competitor benchmarking, and problem-solving. ▪ Engaged in research, conceptualization, and the creation of information architecture, user flows, wireframes, and prototypes ▪ Collaborated closely with cross-functional teams, providing insights and contributing to significant design decisions for the client.
Jaguar Land Rover, UK (Offshore)
▪ Contributed significantly to HMI design for the PIVI Pro Infotainment system, participating in tasks such as requirements gathering, competitor benchmarking, and mostly problem-solving being responsible for the feature specification. ▪ Led the creation of an Information Architecture tool tracking the health of the HMI PIVI system, earning recognition with the Extra Mile Award for exceptional support. ▪ Designed an enhanced calendar experience for the EV Feature, enabling users to select multiple days for timed charging and climate events. ▪ Collaborated with visual design, development, and testing teams, contributing to major design decisions and ensuring seamless project development. Received the Bravo Award for consistently delivering high-quality work within tight deadlines.
Jaguar Land Rover, UK (Offshore)
▪ Contributed significantly to HMI design for the PIVI Pro Infotainment system, participating in tasks such as requirements gathering, competitor benchmarking, and mostly problem-solving being responsible for the feature specification. ▪ Led the creation of an Information Architecture tool tracking the health of the HMI PIVI system, earning recognition with the Extra Mile Award for exceptional support. ▪ Designed an enhanced calendar experience for the EV Feature, enabling users to select multiple days for timed charging and climate events. ▪ Collaborated with visual design, development, and testing teams, contributing to major design decisions and ensuring seamless project development. Received the Bravo Award for consistently delivering high-quality work within tight deadlines.
Jaguar Land Rover, UK (Offshore)
▪ Contributed significantly to HMI design for the PIVI Pro Infotainment system, participating in tasks such as requirements gathering, competitor benchmarking, and mostly problem-solving being responsible for the feature specification. ▪ Led the creation of an Information Architecture tool tracking the health of the HMI PIVI system, earning recognition with the Extra Mile Award for exceptional support. ▪ Designed an enhanced calendar experience for the EV Feature, enabling users to select multiple days for timed charging and climate events. ▪ Collaborated with visual design, development, and testing teams, contributing to major design decisions and ensuring seamless project development. Received the Bravo Award for consistently delivering high-quality work within tight deadlines.
Elicit Digital
UI/IUX and Graphic Designer | Apr 2019 – Oct 2021
15+ Projects
▪ Played an important role in designing the ‘Plan Builder’ and other customer facing touchpoints experience for the Verizon retail stores in US. ▪ Presented work and engaged in constructive dialogue with partners and stakeholders to ensure strong design rationale. ▪ Played a role in evolving the design system by proposing updates and participating in feedback opportunities. ▪ Collaborated closely with cross-functional teams throughout the SDLC.
Elicit Digital
UI/IUX and Graphic Designer | Apr 2019 – Oct 2021
15+ Projects
▪ Played an important role in designing the ‘Plan Builder’ and other customer facing touchpoints experience for the Verizon retail stores in US. ▪ Presented work and engaged in constructive dialogue with partners and stakeholders to ensure strong design rationale. ▪ Played a role in evolving the design system by proposing updates and participating in feedback opportunities. ▪ Collaborated closely with cross-functional teams throughout the SDLC.
Elicit Digital
UI/IUX and Graphic Designer | Apr 2019 – Oct 2021
15+ Projects
▪ Played an important role in designing the ‘Plan Builder’ and other customer facing touchpoints experience for the Verizon retail stores in US. ▪ Presented work and engaged in constructive dialogue with partners and stakeholders to ensure strong design rationale. ▪ Played a role in evolving the design system by proposing updates and participating in feedback opportunities. ▪ Collaborated closely with cross-functional teams throughout the SDLC.
education
education
education
Bachelor of Science in Electronic Media
Electronic Multimedia Research Center, Devi Ahilya University, Indore | Graduated: 2019
(Design & Film)
Bachelor of Science in Electronic Media
Electronic Multimedia Research Center, Devi Ahilya University, Indore | Graduated: 2019
(Design & Film)
Bachelor of Science in Electronic Media
Electronic Multimedia Research Center, Devi Ahilya University, Indore | Graduated: 2019
(Design & Film)
Certificate in UI/UX Design
Google | Completed: Dec 2023
Certificate in UI/UX Design
Google | Completed: Dec 2023
Certificate in UI/UX Design
Google | Completed: Dec 2023
skills
skills
skills
Branding & Identity: Logo design, typography, packaging, and style guides.
Branding & Identity: Logo design, typography, packaging, and style guides.
Branding & Identity: Logo design, typography, packaging, and style guides.
UI/UX Design: Wireframing, prototyping, user research, and responsive web design.
UI/UX Design: Wireframing, prototyping, user research, and responsive web design.
UI/UX Design: Wireframing, prototyping, user research, and responsive web design.
Project Management: Team leadership, client relations, and deadline management.
Project Management: Team leadership, client relations, and deadline management.
Project Management: Team leadership, client relations, and deadline management.
awards
awards
awards
2x Customer Appreciation Award | Verizon @Publicis Sapient, 2024
2x Customer Appreciation Award | Verizon @Publicis Sapient, 2024
2x Customer Appreciation Award | Verizon @Publicis Sapient, 2024
Extra Mile Award | Jaguar Land Rover @Tata Elxsi
Extra Mile Award | Jaguar Land Rover @Tata Elxsi
Extra Mile Award | Jaguar Land Rover @Tata Elxsi
Customer Appreciation Award | Jaguar Land Rover @Tata Elxsi
Customer Appreciation Award | Jaguar Land Rover @Tata Elxsi
Customer Appreciation Award | Jaguar Land Rover @Tata Elxsi
The Webby Innovator Award | Elicit Digital, 2020
The Webby Innovator Award | Elicit Digital, 2020
The Webby Innovator Award | Elicit Digital, 2020